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MMAS 438 ROUGH PROJECT CALENDAR
The following course schedule will change. This should be interpreted as a general guideline only. Art Project 1. Grant Application, Mid-Project Deliverables = (part of daily grade) 2. Execution & Implementation = 33% Design Project 3. Creative Brief, Comps/Mock-Ups = (part of daily grade) 4. Development Deliverables & Implementation =33% Daily Grade 5. grant application, creative brief, written responses, daily assignments, class participation, mid-project deliverables = 33% +++++++++++++++++++++++++++++++++++++++ Art Project (8 weeks) [Weeks 1-3] 1. Conceive * define interests / assess feasibility / select theme * research (precedences in analog and digital art history) * analysis (simultaneously consider concept, form, technology, and content) * general written approach of logistics, concept, goals, and cultural relevance (a grant proposal) [Weeks 4-5] 2. Prototype * explore, thumbnail sketches, loose storyboard, rough models * content development/acquisition, aesthetic specificity * loose prototypes in digital media * polished prototypes in digital media, written justifications [Weeks 6-8] 3. Execute & Implement * filter, build 1 segment at full depth * develop, build entire project at surface depth * develop, increase entire project depth * pre-release/screening/walk-through of actual media * revise pre-release based on feedback * public release of implemented project in actual media environment Design Project (8 Weeks) [Weeks 9-10] 1. Pre-Design * define problem / assess scope / select project * research (interview client/research competition/target demographic) * analysis (problem crux/media limitations/prior design weaknesses/other successful design approaches) * general written approach of strategy/tactics and possible pitfalls (a designer-generated creative brief) [Weeks 11-13] 2. Design * theme, explore, thumbnail sketches, loose storyboard * concept, typography, imagery, composition, content development/acquisition * loose mockups in digital media * three polished mockups in digital media, written justification [Weeks 14-16] 3. Develop & Implement * filter, prototype 1 segment at full depth * develop, prototype entire project at surface depth * develop, increase entire project depth * beta release of actual media * revise beta release based on feedback * public release of implemented project in actual media environment |