MMAS 490 ROUGH PROJECT CALENDAR

The following course schedule will change. This should be interpreted as a general guideline only.

1. Portfolio (+ Business Cards) = 33%
2. Research Paper = 33%
3. reading responses, daily assignments, proseminar projects, paper proposal, paper outline, paper rough draft, portfolio creative brief, portfolio mockups, portfolio prototype = 34%

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Proseminar Component (beginning of each class)

[Weeks 1-4] Origins of Computing
Proto-Desktop (Bush) & Proto-Laptop (Kay)
Human Computer Interaction (Licklider)
* preliminary research for paper
* paper proposal

[Weeks 5-6] Interactive Art
Happenings (Kaprow) & Gaming (Murray)
* paper outline

[Weeks 7-8] McLuhan's Media Theory
Media As Extension (McLuhan)
* McLuhan Design Project

[Weeks 9-13] Tactical Media
Foundations (de Certeau, Lovink, Thompson)
Psychogeography, Détournement, and T.A.Z. (Debord, Bey)
Network Exploitation (Galloway/Thacker)
Designing Life (Mau)
* Dérive / Détournement Project
* paper rough draft
* final paper

Portfolio Component (end of each class)

[Weeks 1-2] Pre-Design
* compile work
* research (strengths/goals/target demographic)
* analysis (problem crux/media limitations/other successful design approaches)
* general written approach of strategy/tactics and possible pitfalls (a designer-generated creative brief) and wireframe of site architecture

[Weeks 3-7] Design
* theme, explore, thumbnail sketches
* concept, typography, imagery, composition, content development
* logo design, business card layout
* loose mockups in digital media
* three polished mockups in digital media, written justification

[Weeks 8-11] Develop
* prototype 1 section at full depth
* prototype entire site at surface depth
* increase entire site depth
* beta release of actual site

[Weeks 12-13] Implement
* revise beta release based on feedback
* public release of implemented site online
* presentation of site and business cards to peers and faculty